Bank Marketing Articles & Best Practices
Free Marketing Insight for Banks and Credit Unions.
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How to Maximize New PPP Loan Relationships
Over the course of the past year, community banks and credit unions took the spotlight...
Leverage Marketing Technology to Stay Connected with Account Holders
With the environment we still find ourselves in, bank and credit union marketers...
Data Management Tools to Unlock Marketing Potential
Today, banks and credit unions of all sizes, both big and small, need a data management...
How to Evaluate Marketing Success with Limited Resources
Measuring your marketing campaigns and efforts is necessary for both optimizing...
How Marketing Technology Accelerates Your Lifecycle Marketing Strategies
It is well known that continuing to engage account holders is crucial to achieving...
How to Leave 2020 Marketing Challenges Behind & Move Forward
Throughout 2020’s challenging environment, marketing efforts have been anything but...
How to Re-Engage Dormant or Inactive Account Holders
Studies have shown that building comprehensive onboarding programs is the best way to...
Anatomy of an Effective Product Offer Email
Promotional emails are an integral part of any bank or credit union’s marketing...
How One Credit Union Expanded Indirect Auto Loan Relationships with a Targeted Cross Sell
Our bank and credit union clients frequently ask us how other financial institutions are...
How One Credit Union Generated $8.4 Million in Mortgages with a 4-Touch Campaign
A $412 million dollar credit union generated $8.4 million dollars in new loans with a...
How to Use Surveys to Boost Social Proof
Surveys are an integral part of any customer or member satisfaction program, and a...
How One Community Bank Grew Deposits by $5.77 Million Dollars with a Targeted Campaign
A $196.3 million dollar community bank was able to generate $5.77 million dollars in new...